Adidas · In-store activation

A brand experience on the shop floor.

Consumer promotions and activation support in Adidas stores. Direct customer engagement in the brand’s own retail space.

Adidas — In-store activation
BrandAdidas
FormatIn-store activation
Our rolePromotional & delivery support

The project

People make
the difference.

During an Adidas NEO campaign, our promoters engaged shoppers at Warsaw’s Mokotów and Arkadia shopping centres. The activity accompanied a promotion with prizes and discounts. The team explained the activity and encouraged participation.

What our team supported

  • Customer engagement in store
  • Explaining the promotional activity
  • Consumer activation support

Photographs from the IQ Promotions archive for Adidas, showing different brand activations.

For your next campaign

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