Van Graaf · In-store promotion

Shopping with a personal touch.

Promotional support for an in-store experience offering customers embroidery on their purchased clothing.

Van Graaf — In-store promotion
BrandVan Graaf
FormatIn-store promotion
Our rolePromotional & delivery support

The project

People make
the difference.

We supported a promotional campaign for Van Graaf. Our hostesses encouraged customers to personalise their purchased clothing with dedicated embroidery. The activity created an opportunity for conversation and a closer connection with the brand.

What our team supported

  • Promotional staffing
  • Introducing the customisation offer
  • Encouraging customer participation

Material from the IQ Promotions project archive.

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